SamsonVT start-up and create a family brand of digital products.

SamsonVT is a UK tech start-up that creates a virtual 3D twin of any manufactured product replacing technical manuals with interactive 3D models
The name came from the client and was derived from the Samson post on a ship (the strongest part of a ship), we used that as a basis for the brand mark, developing a VT from a 3d render of a post.
After successful rounds of investment and 18 months of growth, we were asked to develop logos for the current range of digital products and create potential future products

CLIENT
SamsonVT
ROLE
Creative Director
PROJECT
Branding SamsonVT
DELIVERABLES
Brand Strategy, Logo Design, Guidelines, Website, Vehicle Graphics & Business Stationery
‘VT‘ Icon based on the 3d structure of the samson post,
The name came the client and was derived from the Samson post on a ship (the strongest part of a ship), we used that a basis for the brand mark, developing a VT from a 3d render of a post.

The Secondary product logos were created using the same
isometric canvas the VT built around, out of the shape of the
Samson post

Using the Isometric box we can create an instantly
recognisable family of brands